Tokoloshi is a popular Zimbabwean comedic character created by Code Red Studios. He acts as a deadpan 'consequence auditor,' appearing in situations where things have gone wrong, most famously during load shedding.

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Home Code Red Studios Editor's Choice Editor’s Note Editor's Picks Featured News Frets Donzvo Tokoloshe Tokoloshi The Story of Code Red Studios, Tokoloshi, and the End of Load Shedding Audits - The Solar-Powered Satire

By Sona Brands

On 14, 2025

11,990,689 Views

The Solar-Powered Satire: The Story of Code Red Studios, Tokoloshi, and the End of Load Shedding Audits

Q: What was the collaboration with Sona Solar Zimbabwe?

Sona Solar Zimbabwe partnered with Code Red Studios for a series of skits where Tokoloshi attempts to 'audit' a household during a power cut, only to find they are unaffected because they have a reliable solar system from Sona Solar, rendering him comically useless.

Q: Why was this campaign so effective?

The campaign was effective because it used a culturally relevant and beloved comedic character to address a universal frustration (load shedding) and present a clear, simple solution (solar power) in a humorous and highly shareable way, building trust and brand recognition through entertainment rather than a direct sales pitch.

In a nation plagued by persistent power cuts, Zimbabweans have long turned to humor as a way to cope with the daily frustrations of load shedding.

At the center of this creative response stands Tokoloshi — the witty “consequence auditor” brought to life by the talented team at Code Red Studios. Through clever storytelling and cultural satire, Tokoloshi became a beloved figure, using laughter to highlight the very real challenges of living without consistent electricity. His viral skits resonated with millions, transforming collective frustration into moments of national unity and comic relief. But when Sona Solar Zimbabwe entered the scene with reliable solar energy solutions, the very foundation of Tokoloshi’s audits began to crack — because light had finally conquered the darkness he thrived in.

The Architects of Viral Humor

Code Red Studios

Founded on a mission to amplify local voices, Code Red Studios has become a storytelling powerhouse. Known for its sharp editing and culturally resonant narratives, the studio turns Zimbabwe’s everyday struggles into engaging, often hilarious, content.

Tokoloshi: The Auditor of Consequences

Their standout creation is Tokoloshi, the uninvited guest who represents accountability in its purest form. Whether it's a botched deal or a household brought to its knees by load shedding, Tokoloshi is there to observe and deliver the cold truth of cause and effect, becoming a cultural phenomenon in the process.

When Laughter Meets Clean Energy

Sona Solar: The Consequence Killer

For years, Zimbabwe's energy crisis provided Tokoloshi with endless material. Until Sona Solar Zimbabwe changed the script. By equipping homes with reliable solar systems, they created a new reality where power cuts no longer mean chaos. In a clever marketing campaign, Sona Solar teamed up with Tokoloshi and Code Red Studios to demonstrate this new reality.

Audit Interrupted

The resulting skits were a strategic masterpiece. Tokoloshi arrives at a supposedly doomed, blacked-out location, only to find the lights on and the family relaxed. He is confused, frustrated, and out of work. That’s the punchline—and the pitch. The consequence auditor has been rendered obsolete by solar power, leaving viewers laughing and thinking: "What if I didn't have to deal with power cuts either?"

The Power of Strategic Storytelling

Why It Worked

The collaboration between Code Red Studios and Sona Solar Zimbabwe was more than just a marketing campaign — it was a cultural movement. Through humor, storytelling, and the beloved Tokoloshi character, it captured the everyday reality of millions of Zimbabweans living with load shedding while offering a practical and empowering solution: solar energy.

Relatable: It addressed a universal frustration — power cuts — through humor everyone could understand and enjoy.
Clear: The message was straightforward: when others sit in the dark, Sona Solar homes stay bright and alive.
Viral: The skits were naturally shareable, blending humor with hope to reach massive audiences on TikTok and Facebook.
Trustworthy: By connecting with a familiar and culturally relevant character, Sona Solar showed it understood the public’s daily struggles and offered real solutions.

This partnership became a blueprint for impactful digital storytelling — where laughter meets innovation and cultural relevance drives brand trust. The Tokoloshi may audit power cuts, but with Sona Solar, Zimbabwe’s future is brighter, bolder, and fully powered.

Frequently Asked Questions

Who is Tokoloshi?

Tokoloshi is a popular Zimbabwean comedian and character created by Code Red Studios. The character is inspired by the folklore creature known in Southern African mythology as the “tokoloshe” — a mischievous spirit often blamed for strange occurrences.

However, in this modern reinterpretation, the comedian has transformed the once-fearsome tokoloshe into a humorous, relatable figure who uses satire to reflect everyday life in Zimbabwe. Known as the country’s unofficial “consequence auditor,” Tokoloshi humorously appears in situations where something has gone wrong — from domestic mishaps to power cuts — to deliver moral lessons and comedic justice.

Character and Performances:

Appearance: The comedian paints his face black to resemble the folkloric tokoloshe, blending traditional imagery with modern humor.
Style: Each skit carries a moral or life lesson, wrapped in a satirical and entertaining storyline.
Popular Skits: One skit depicts a character skipping a 3 a.m. prayer only to face “auditing” from Tokoloshi; another teaches about faith and humility through comical consequences.
Origin Story: In the comedian’s own fictional lore, this Tokoloshi “fell from heaven after trying to defy God,” giving the character a mythic, humorous backstory that audiences love.

Through creative storytelling and a deep understanding of Zimbabwean culture, Tokoloshi has become a viral sensation on platforms like Facebook and TikTok, redefining a once-terrifying folklore figure into a vehicle for humor, social commentary, and cultural reflection.

What is Code Red Studios?

Code Red Studios is a Zimbabwean creative production company known for its original comedy, storytelling, and digital content that mirrors everyday life in the country. They specialize in satirical skits, short films, and brand collaborations that use humor to explore serious topics like morality, faith, and social issues.

The studio’s flagship character, Tokoloshi, has become one of the most recognizable faces in Zimbabwean online comedy. Through innovative storytelling and high-quality production, Code Red Studios has successfully built a bridge between traditional folklore and modern social commentary. Their work not only entertains but also educates and inspires dialogue among audiences across all age groups.

The company’s growing online presence and brand collaborations — including partnerships with organizations like Sona Solar Zimbabwe — demonstrate its impact as a cultural force shaping digital entertainment and creative advertising in Zimbabwe.

What was the collaboration with Sona Solar Zimbabwe?

Sona Solar Zimbabwe partnered with Code Red Studios in a clever marketing campaign that brought Tokoloshi into the world of renewable energy. In the skits, Tokoloshi appears during load shedding — ready to “audit the consequences” of a power cut — only to find that the household is still fully powered by a Sona Solar system. His reaction? Total confusion and comic defeat.

This collaboration highlighted Sona Solar’s mission to bring energy independence to Zimbabweans while using laughter as the storytelling medium. The humorous scenario showed how solar energy can protect families from the frustrations of power outages — all while making audiences laugh and share the message organically on social media.

The campaign became a hit online, generating thousands of views, shares, and discussions — turning a simple marketing idea into a viral moment of cultural resonance.

Why was this campaign so effective?

The Tokoloshi x Sona Solar collaboration worked because it fused entertainment, culture, and purpose. Instead of using a traditional advertisement, it turned a national frustration — load shedding — into a moment of laughter and hope.

Authenticity: Tokoloshi is a familiar, beloved figure whose humor resonates deeply with Zimbabwean audiences.
Relatability: The story centered on real challenges — power cuts and unreliable electricity — that nearly every household experiences.
Emotional Connection: Humor helped the brand connect with people on a personal level, fostering positive brand association.
Viral Appeal: The clever twist of Tokoloshi being outsmarted by solar energy made the content irresistibly shareable.

Ultimately, this was not just a marketing success — it was a cultural milestone. It showed that storytelling, when done right, can make renewable energy both aspirational and entertaining. Sona Solar Zimbabwe proved that laughter and light truly can go hand in hand.

Where can I watch the Tokoloshi x Sona Solar skits?

You can watch the full Tokoloshi skits and Sona Solar collaborations on the official Code Red Studios social media pages. Follow them on:

To learn more about how solar power can protect your home from load shedding, visit Sona Solar Zimbabwe for detailed information on solar packages and installation services.

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Code Red Studios Editor's Choice Editor’s Note Editor's Picks Featured News Frets Donzvo Tokoloshe Tokoloshi

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